A $40,901 Shopify day: BFCM week 2019

A $40,901 Shopify day: BFCM week 2019

A $40,901 Shopify day with a 5.95% conversion rate to kick off BFCM week 2019. This was the Saturday before Black Friday. The core things we implemented in this store to ensure they got off to a strong start were: No coupon code required. Make it easy for people to...
Using Shopify BFCM Data To Scale Your Ads

Using Shopify BFCM Data To Scale Your Ads

We have found that exporting your data from BFCM and using these as custom and lookalike audiences in Facebook to be our best performing audiences. The data Facebook holds on these people is as close to the ‘impulse purchase’ and Black Friday type buyers...

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